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Learn the ins and outs of conducting business in South Korea.
South Korean companies and technology have suddenly conquered the world. Samsung, Hyundai and LG are industry leaders and the global brands. Korean culture in the form of K-Pop music videos and "Korean Wave" films and TV dramas are watched everywhere from Tel Aviv to Singapore to Rio. Korean gourmet food trucks ply the streets of New York and LA, and kimchi has found a place on the shelves of well-stocked supermarkets around the world.
With just a fraction of Japan's land area, less than half its population, and no natural resources—how have Korean companies managed to conquer the world in such a short period of time? What is the "secret sauce" of Korean business practices and companies that makes them so successful?
To find out, readers need more than statistics and company profiles. Learning the basics about Korean culture, about Korean social etiquette and Korean business culture, will enable you to understand for the first time how Koreans think and why they work so effectively to achieve their goals. This understanding will enhance your own effectiveness in doing business with Koreans, or in competing with them—whether in Korea or elsewhere. The Korean Way in Business is a must-read for business professionals who wish to know the secrets underlying the commercial practices and business success of modern-day Koreans.
- Sales Rank: #449296 in Books
- Published on: 2014-03-25
- Released on: 2014-03-25
- Original language: English
- Number of items: 1
- Dimensions: 8.00" h x .70" w x 5.25" l, .0 pounds
- Binding: Paperback
- 224 pages
Review
"This book is a must–read for professionals seeking to do business in Korea, or with Koreans." —POP CLUB blog
"Should be mandatory reading for all foreign CEOs in Korea…" —Joe Day, Vice President, EU Chamber of Commerce in Korea
"This book is a 'must read' for any professional venturing into this complex but rewarding market." —Martin H. Sours, Professor, Global Studies, Thunderbird School of Global Management
The Korean Way in Business is one of this author's several well–received volumes on Korea that should be pre–requisite reading for anyone intending to do business there." —Steve Herman, Veteran foreign correspondent in Asia
"Koreans are not like their neighbors China and Japan, they are unique in language, dress, food, and in the way they understand ow business should be conducted. If you want to have a chance, it is helpful to know the Korean way." —John E. Banta, CEO, Northshim Hotel Group
"A must read on Korean business from Boye Lafayette De Mente, a writer who has known Korea for more than five decades, and it shows in this book." —Glenn D. Davis, International Studies Department, Texas A&M, former head of UPI Tokyo Bureau
"The author is no lightweight to commercial media on all things Korea and he does what does quite well. He's a respectable pioneer and has made some progress for countless foreign businesspeople." —TooPoorforGradSchool.blogspot.com
"…a riveting 192 page book that is indispensable for any westerner doing—or wishing to do—business in Korea. The book is replete with mistakes that have made by westerners and the means of correcting them, or better yet, not making them in the first place." —WowAsIs.com blog
About the Author
Boye Lafayette De Mente has been involved with Japan, China, and Korea since the late 1940s as a member of a U.S. intelligence agency, student, trade journalist, editor, and author working out of Tokyo, Seoul, Hong Kong, and Singapore. He is a graduate of Jochi University in Tokyo and The American Institute for Foreign Trade (now Thunderbird: The School of Global Management). His 70-plus books include Japan's Cultural Code Words, Business Guide to Japan, and Japan Unmasked.
Most helpful customer reviews
5 of 5 people found the following review helpful.
Easy Reading; Straight to the Point
By Andre Varga
Very good book. I work in a Korean Co. Very usefull points. Great opportunity to know in theory what I faced in practical reality. Lots of things are clearer now...! A very good book for starters in Korean culture interface. Covers from general aspects to details of daily situations. Easy to read. Subjects and capters ordered very well. A must-have-book for those who intend to work in Korea or in Korean Companies abroad. I strongly recommend. AV.
7 of 8 people found the following review helpful.
Useful not just for business
By M. Smith
Not bad at all. Chapters are broken up into sizeable chunks that are insightful and easy to read. My biggest complaint stems from the fact that despite the author's extensive knowledge of the Korean language, he refrains from using any Hangul in the book - only romanization or transliteration of key terms. This makes for a sloppy glossary.
Don't let this questionable editing mistake steer you away from this book - not only does it contain nugget after nugget of valuable information, it also contains a fantastic summary of ancient and modern Korea wrapped up in about 12 pages.
The author does well to tie in his knowledge of Japanese culture and business as it plays a big role in Korea. However, I would have liked more taboos and "do-not-do-this-you-impatient-foreign-businessperson" tidbits - although the book has plenty. I suppose the best feature of the book is it's instant pick-up-and-read aspect however, if the proper context isn't taken into account, I'm afraid that some of this book might be forgettable - which is a shame.
Perhaps it goes without saying that this book is applicable to anyone living in Korea and has thousands of applications outside the business world. A great read
3 of 3 people found the following review helpful.
Great for an Untapped Market
By Critical Grad
As an individual who works in many different Asian countries, I am always on the lookout for books that help explain business culture in foreign countries to help with my own understanding of living and working in another country. This is exactly what Korean Business Etiquette seeks to accomplish.
The book is broken down to the T about many different facets of Korean business culture, including an essential brief history of Korea's past*. The author does a wonderful job not only identifying important characteristics but also explaining the reasons behind them. Though it is mainly aimed for foreign workers in higher positions, employees working for Korean companies can also find use in the information presented.
On a personal note, I am currently working for a Korean company and had some very large misunderstandings about the management here. Though not completely cleared up, the cultural differences are at least translucent and much more understandable than before.
I truly do feel like the author made a great effort to exhaustively cover every major issue related to working as a foreign manager in Korea.
With these positive aspects, I would like to take a moment to issue a few constructively critical comments:
-*By far the biggest error I have seen is the author's brief history of the Korean war. Unfortunately, he made a grave error in his timeline which appears at the beginning of the book. Due to this serious error, it was difficult for me to take the rest of the book seriously. I would like to advise the author to carefully rewrite the chain of events in the Korean war section.
-One aspect I feel that is missing from this great book is a more personal approach. In one book I have read about working culture in Thailand, the author includes many personal anecdotes related to the topics being covered. With his close AMCHAM connections, I would have liked to have seen brief accounts written by some of these CEOs (who could remain anonymous) related to the topics covered in different sections. These personal accounts could explain their mistake in a situation and more importantly, how they took the authors advice to rectify the situation.
In the end, I definitely recommend this book to anyone living and working in Korea, whether they are a senior level exec. or entry level worker.
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